Mission and strategy
Mission of the enterprise
Mission of the enterprise is to try to the satisfaction of needs of domestic and foreign partners in economic profiles and products of non-ferrous metals and alloys due to the use innovative and ecologically safe processes.
The strategy of the company is as follows:
1. The output the enterprise on qualitatively new level of work:
- improving product quality;
- ntroduction of high technologies;
- development of new principles of customer policy;
- extension of traditional specialization activities;
- complete replacement of fixed assets.
2. The hardening of leadership positions at the local and national markets.
3. Sale of products for the near and far abroad.
4. Strengthening of the position of the brand.
5. The increase of short-term and long-term profit.
6. Formation of competitive advantages.
7. Integration (horizontal or vertical).
8. Development of sales and supply markets.
9. Stabilize its financial system (insurance, concentric diversification).